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Skai TV is a Greek TV station, based in Pireus, Athens. It is part of the Skai Group one of the largest media groups in Greece.[1] It was relaunched in its present form on April 1, 2006 in Athens and gradually managed to spread its coverage nationwide. Besides analog over-the-air transmission, it is also available encrypted through Nova bouquet via Hot Bird satellite at 13°E. Skai TV is also a member of the Digea consortium, which plans to co-establish (with ERT) Digital TV terrestrial transmission in Greece. Digea has announced that the DVB-T MPEG-4 standard is to be used.
At launch, Skai TV opted for dubbing all foreign language content into Greek, instead of using subtitles. This is very uncommon in Greece for anything except documentaries (using voiceover dubbing) and children's programs (using lip-synced dubbing), so after intense criticism the station switched to using subtitles for almost all foreign shows.
Skai TV has been ferociously criticized by Greek progressives and socialists for unabashedly promoting right-wing, conservative and neoliberal politics in its news reporting and political commentary, and for being essentially the mouthpiece of big business in Greece.[2] Recently, it has also been soundly criticized by some Greek conservative commentators for its political documentaries; they feel that Skai's documentaries often depict the Greek people as cunning, deceitful and lazy[3][citation needed]
History
The first logo of Skai TV, used from 1993-1998
Skai TV was first launched in 1993 with emphasis in news and sports but in 1999 was sold and the new owners gradually re-branded it as Alpha TV. The new station had an entirely different programming perspective and opted for a more mainstream profile, soon managing to become one of the top three TV stations in Greece.
Original Skai TV was heavily criticized for its "yellow press" news coverage and low-budget programming. In an incident still remembered by Greek viewers and later investigated by a Channel 4 documentary, the station was unanimously slated for its involvement (and live coverage) of a hostage situation that ended with the death of the victim.[4]
The previous logo of Skai TV, used since August 2009
In 2006, the company who originally launched Skai TV bought Seven TV, a holder of a Greek National broadcasting licence holder that failed to expand its coverage all over the country or attract a wide audience. The station was renamed to 'Skai TV' allowing the brand to re-emerge on the Greek television scene after 7 years, but this time the owners decided to forego their previous approach and opted for high-quality foreign shows and valid news coverage.
On September 6, 2007, Skai TV was added to the lineup of NOVA Greece digital platform.
Technology
Skai TV has made a pioneering appearance in international airwaves, being the first non-subscription TV station worldwide to use solely digital technology thus being completely tapeless. It uses the SONAPS network broadcast system made by Sony and instaled by British company VSC Design. The system is considered by the former as a showcase example of the system. Skai also use Omneon Spectrum servers for Playout together with IBIS automation.[5]
Skai TV is also the first station in Greece to broadcast its full programme in 16:9 format.
Programming
Skai TV airs a diverse programming mix with a focus on entertainment and information. Programming includes comedies dramas, current affairs shows, documentaries and sports. Foreign programmes make up the bulk of Skai TV's schedule but it also produces several original programs. It has programing alliances with popular foreign networks including National Geographic Channel, Discovery Channel and the BBC and a large part of its schedule features recent and past-years documentaries. There is also a Greek dubbed BBC World News news bulletin following the station's own news bulletin and a news-themed morning show.
Greek
Current shows include:
Chef ston Aera - Cooking show, featuring dishes made with fresh & local ingredients
Girismata, Travel magazine that explores the people and places that Greece has to offer; Now in its 2nd year.
Gol Horis Sinora (Goals without borders) - Analysis and highlights of all the weekend soccer matches from across Europe.
Kipouremata (Gardenings) - Gardening show, hosted by Andreas Barboutsis
Kyriaki Me Drasi (Sunday with action) - A look back at the top headlines from the week that past. Hosted by Spiros Mallis. Airs Sundays at 10am.
Oi Neoi Fakelloi (The New Folders) - Weekly current affairs programme with a focus on investigative reports, exclusive interviews & personality profiles. This award-winning series is now in its 9th season. Hosted by Alexis Papahelas, Tasos Telloglou & Sofia Papaioannou.
Para Triha (Narrow escape) - A show devoted to pets, the first of its kind on Greek television; Hosted by Klea Morianou & Louiza Krontiri.
Proti Grammi (First line) - Morning show with the latest headlines, sports news, weather conditions, entertainment and more. Hosted by Vasili Luritzi and Dimitri Oikonomou, airs Monday – Friday at 6am. (The show previously aired on NET)
Skai Magazino (Skai Magazine), current affairs program, providing in-depth coverage of current issues.
Skai Tora (Skai Now) - Current affairs program that keep viewers informed of the latest headlines from Greece and around the world. Features live reports from around the country and analysis of issues that affect everyday people, such as economic matters, health concerns and more. Hosted by Popi Tsapanidou, airs daily at 10am.
Foreign
Some of the shows currently being aired:
America's Funniest Home Videos, American Chopper, Brainiac: Science Abuse, Californication, CSI: Crime Scene Investigation, CSI: Miami, CSI: NY, Deadliest Catch, Dexter, Doctor Who, MythBusters, Queer Eye, Robin Hood), Sasuke, Supernanny, The F Word and The Oprah Winfrey Show.
See also
Skai 100.3
Skai Group
References
^ "Όμιλος ΣΚΑΪ" (in Greek). Skai Group. skai.gr. Retrieved 2009-06-19.
^ Eleftherotypia, 11/2/2011
^ Eleftheros Kosmos, 3/1/2011
^ "Υπόθεση Ματέι" (in Greek). Eleftherotypia (archive.enet.gr). 2008-06-24.
^ Sony : Building the newsroom of the future – today : Finland
Ancient Greece
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